He doesn't need to win to clean up. He'll get lots of favorable publicity from the MSM, he will be invited on all the talk shows, he can write some books (published by Simon & Schuster), and he'll be invited to give speeches (paid ones).
If you read the article, you'd realize that the liberal media are not going to be friendly to Hagel at all. This is a liberal, anti-Hagel article. I'm sure there's plenty more where it came from.