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Talk radio station switches to Spanish format
Brownsville Herald ^ | December 29, 2006 | Brownseville Herald

Posted on 01/02/2007 7:23:52 PM PST by freedomdefender

McALLEN — Some of the biggest names in conservative talk radio have been stripped of their microphones — at least in the Rio Grande Valley.

Bill O’Reilly, Glenn Beck and Michael Savage are among the radio talk show hosts who will no longer have a spot on the local airwaves after Clear Channel pulled the plug on Brownsville’s KVNS News Talk 1700 AM.

The station has switched over to a new Spanish format that will play songs from the 1970s to 1990s.

The three-year-old station couldn’t draw a large enough audience, said operations manager Billy Santiago.

“We couldn’t get any ratings on that station first of all,” Santiago said. “From a revenue standpoint, we weren’t making a lot of money.”

Since KVNS broadcasts from Brownsville, it was often difficult to clearly get the station’s signal from McAllen westward. The station once considered moving to McAllen, but that plan never came to fruition.

KVNS was one of the lowest rated on AM radio. It carried a 0.4 percent market share, according to Arbitron, similar to that of KSOX, the ESPN sports affiliate that was temporarily axed in 1999 and has been recently battling some transmission issues due to windy weather in the area since Thursday morning.

Some upset listeners have called KVNS to show their displeasure for dropping their favorite radio shows, but since there were few listeners in the first place, calls have been limited.

Joann Teuscher, a Winter Texan who lives in Harlingen, listened to “The Glenn Beck Program” back home in Akron, Ohio, and counted on KVNS to play her favorite program when she moved to the Valley for the cooler months.

“I love Glenn Beck,” she said. “He’s like ‘Saturday Night Live’ on the radio.”

She called the station and complained to Santiago when her program disappeared last week, but she was only urged to rally her fellow listeners.

If the stations new format doesn’t work out and enough talk radio listeners complain, the station format could be switched back, Santiago told her. Now, Teuscher’s trying to mobilize the other listeners at her mobile home park to e-mail the station manager.

Beck, Bill O’Reilly and Michael Savage were the highest-rated programs on the stations, but there was not a local program to hook a local audience, Santiago said.

Those programs have not been picked up by another station.

The Valley still has one English-language news talk radio station. KURV, based in McAllen, has the highest AM radio ratings in the area. It has a 2.4 percent market share with program hosts such as Rush Limbaugh and Sean Hannity.

Santiago said the Valley may not be a good market for two English-language talk radio stations.

“From a revenue standpoint the news talk audience goes to KURV,” he said. “We were left with crumbs.”


TOPICS: Business/Economy; Culture/Society; Front Page News; US: Texas
KEYWORDS: aliens; culturewar; illegalimmigration; spanishradio; talkradio; texas
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To: Central Scrutiniser

BTW I saw your post to the other guy I am not stalking you, just responding to a post you made on this thread.


21 posted on 01/02/2007 8:05:08 PM PST by GovernmentIsTheProblem (Now accepting tagline donations.)
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To: Central Scrutiniser
But people don't listen to polka much anymore...

and the nation is lesser for it.

22 posted on 01/02/2007 8:05:21 PM PST by jz638
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To: doc1019

"If I weren’t so darned old, I would rush out and buy some Spanish Language Learning CD’s. Get it over with … La salsa seems to be our destiny. Or Arabic …"


Maybe both? After all, the moors did control spain for quite a long spell.


23 posted on 01/02/2007 8:05:48 PM PST by GovernmentIsTheProblem (Now accepting tagline donations.)
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To: GovernmentIsTheProblem; Central Scrutiniser

He sounds like another victim of the drive by media. I guess all who call themselves conservative are immune to falling for stupid msm sound bites.


24 posted on 01/02/2007 8:06:53 PM PST by MovementConservative (For a tree to grow, it must be occasionally pruned)
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To: jz638

Frankie Yankovic (Peace be unto Him)


25 posted on 01/02/2007 8:07:17 PM PST by Central Scrutiniser (Pro Evolution, Pro Stem Cell Research, Pro Science, Pro Free Thought, and Conservative)
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To: GovernmentIsTheProblem

Excellent point! AMEGO (pun intended)


26 posted on 01/02/2007 8:08:20 PM PST by doc1019
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To: jz638

Polkas, the Macarena, disco, and bell bottoms are rightfully banished to the trash heap of pop culture.


27 posted on 01/02/2007 8:08:35 PM PST by MovementConservative (For a tree to grow, it must be occasionally pruned)
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To: MovementConservative
Because you are new here, I'll be nice. Its etiquette to stick to the topic and not start attacking people for reasons not germane to the thread.

Go find someone else to stalk.
28 posted on 01/02/2007 8:08:52 PM PST by Central Scrutiniser (Pro Evolution, Pro Stem Cell Research, Pro Science, Pro Free Thought, and Conservative)
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To: freedomdefender

Mexican Radio - Wall of Voodoo

I feel a hot wind on my shoulder
and the touch of a world that is older
I turn the switch and check the number
I leave it on when in bed I slumber
I hear the rhythms of the music
I buy the product and never use it
I hear the talking of the dj
Can't understand, just what does he say?

I'm on a Mexican radio
I'm on a Mexican - whoah - radio
I'm on a Mexican radio
I'm on a Mexican - whoah - radio

I dial it in and tune the station
They talk about the U.S. inflation
I understand just a little
No comprende, it's a riddle

I'm on a Mexican radio
I'm on a Mexican - whoah - radio
I'm on a Mexican radio
I'm on a Mexican - whoah - radio

I wish I was in Tiajuana
Eating barbecued iguana
I'd take requests on the telephone
I'm on a wavelength far from home
I feel a hot wind on my shoulder
I dial it in from south of the border I hear the talking of the dj
Can't understand, just what does he say?

I'm on a Mexican radio
I'm on a Mexican - whoah - radio
I'm on a Mexican radio
I'm on a Mexican - whoah - radio

Radio, radio,
Radio, radio...
(what does he say?)


29 posted on 01/02/2007 8:09:53 PM PST by dfwgator
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To: freedomdefender

Shows the glaring need for a spanish speaking conservative talk show.


30 posted on 01/02/2007 8:09:57 PM PST by bvw
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To: GovernmentIsTheProblem

I'm also in favor of lentil soup, but I didn't have enough room in my tag line.


31 posted on 01/02/2007 8:10:16 PM PST by Central Scrutiniser (Pro Evolution, Pro Stem Cell Research, Pro Science, Pro Free Thought, and Conservative)
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To: dfwgator

Stan Ridgeway is a genius.

I spent New Years down in Mexico, fun in the sand. All the bars down there had Sirius sattelite radio on, kinda ironic. I like to listen to a radio station out of LA, but sometimes it gets hashed over by one in Hermisillo, its a bummer.


32 posted on 01/02/2007 8:12:28 PM PST by Central Scrutiniser (Pro Evolution, Pro Stem Cell Research, Pro Science, Pro Free Thought, and Conservative)
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To: Dane

Well we agree on something. I detest Savage. I wouldn't call him a conservative though, more like a ranting madman.


33 posted on 01/02/2007 8:13:03 PM PST by packrat35 (guest worker/day worker=SlaveMart)
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To: Central Scrutiniser
Stan Ridgeway is a genius.

Agreed, he did some great solo stuff in addition to WoV.

34 posted on 01/02/2007 8:13:47 PM PST by dfwgator
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To: Central Scrutiniser
I am not new here and am not in need of an etiquette lesson. If you would like you can go whine to the mods about me. I have other usernames I can dust off but I'm pretty sure you wont get much sympathy.
If you can't stand your writings being challenged with tough questions, maybe you aren't as sure as you let on.
35 posted on 01/02/2007 8:15:02 PM PST by MovementConservative (For a tree to grow, it must be occasionally pruned)
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To: doug from upland
Yep, taking a siesta to get into the spirit of things for when Texas officially becomes part of Mexico.

Says a guy from California? LOL

36 posted on 01/02/2007 8:15:37 PM PST by HoustonCurmudgeon (FReepers - We put the gin back in bloggin’.)
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To: HoustonCurmudgeon

I'm leaving California.


37 posted on 01/02/2007 8:17:03 PM PST by doug from upland (Stopping Hillary should be a FreeRepublic Manhattan Project)
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To: dfwgator

I loved "Don't box me in", it had that weird hypnotic riff in it. Music stinks today.


38 posted on 01/02/2007 8:17:37 PM PST by Central Scrutiniser (Pro Evolution, Pro Stem Cell Research, Pro Science, Pro Free Thought, and Conservative)
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To: HoustonCurmudgeon

And all this time I thought Texaco was only a gas station...now I'll add it to Mexifornia as a "lost-state".


39 posted on 01/02/2007 8:20:35 PM PST by FlashBack (W)
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To: freedomdefender

What a shame.

I will be moving back to the Valley from San Antonio and will miss hearing Savage and O'Reilly.


40 posted on 01/02/2007 8:21:33 PM PST by 2dogjoe (Have a Blessed Day)
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