"Show me just what Mohammed brought that was new, and there you will find things only evil and inhuman, such as his command to spread by the sword the faith he preached." -Manuel II Paleologus
You know, most people don't pay 1/10th as much attention to politics and the ramifications of voting or not voting as we do here on FR. It's too bad, but that's the way it is. Moreover, people lead such busy lives here in California that it's even worse in our state. THAT is our problem. The best we can do is anticipate that inattention, and give them real issues to attract their attention and real candidates at the very top of the ticket to fire them up.
We need to ELECTRIFY our campaigns as happened with Proposition 13 in 1978 and Proposition 22 in 2000, the Contract With America in 1994, and even the Recall in 2003 where people thought Arnold was what he said he was. That will never happen with moderates, RINOs, or sellouts at the top of our ticket. It's that simple.