Obviously, pollsters only stay in business if they show a track record of accuracy. They are probably finding ways to compensate for technology issues you bring up and keeping them secret. Of course, there is a huge difference in professional polls for the campaigns and those designed to create news.
But is really all rests on the analysis that weights issues and factors to draw up the sample. That's why they credit Rove with finding the exurban vote in 04 and say the exit polls in 2000 in FL were wrong because of new movers they didn't characterize correctly. That could easily be a factor in OH were people have been leaving in drove. Who's left?
If I relied in polls and "so-called" pundits, we'd have President Kerry in the WH now!!! nuff said.