See this for how pollsters did in 2004
Rasmussen was the second best state pollster, right behind Mason Dixon
http://www.freerepublic.com/focus/f-news/1274530/posts
RCP's analysis of pollster accuracy in 2004 is a good one. Slate also had a decent article about the topic.
Regardless, Rasmussen, Survey USA, and Mason-Dixon all did well in 2004.