No, I do not pay attention to endorsements; don't you think you can find out enough on your own to decide?
I keep up with the news, the candidates, the issues...etc.
However,there are many who rely on people they trust and respect--like Dr.Dobson- to help them understand the issues and point them toward a candidate.
Not everyone can or don't keep up with current issues..(like we do here at FR)....