Boy do I have news for you AAFES is no bargan AT ALL, they sell a case of soda (12 oz bottles)for $22 and every combat soldier needs a 42in Plasma tv in theater (not a movie theater I mean theater of operation, I.E. Iraq) I especially liked the diapers and vanilla extract in the Liberty exchange.
Their motto is "We go, where you go" and should say in fine print...
"We go, where you go"(and charge you 30% more than the exchange's in Washington DC)
I can't complain though I'm at a major base now so I'm doing great. As for their slogan, yeah, 'we'll bleed your wallet where no one else can'. Their tactic of shutting down any private competition is really pathetic. It's like the soldiers money belongs to them.