You didn't say which side you were on...and if there is a a scotch committee I want to be on that one too.
I'm on the side that says the government that governs least governs best but that "The People" can certainly organize and use the soapbox to rail against bad decisions - corporate or government.
These folks aren't ordering Hilton to back-off, just suggesting that it's makes good business sense to back-off.
Now I can certainly take this information and pass it along to all I know in government and the corporate world. They can decide whether or not they should patronize Hilton.
Poof! You're on the Scotch Committee! Now you have to spin in place and say, "I'll drink to that!" 5 times.