Oh and by the way "oh enlightened one"...our enemy isn't just a military force. It is also ideological and is in fact embedded in those traditions and tribal custom to which you refer.
Foolish or not, someone had better clearly identify the enemy and develop a strategy for victory.
The DoD has recently introduced a new strategy (which is the most comprehensive so far) called "countering ideological support for terrorism" (known as CIST).
Of course, they are probably confused.
And I don't think a cool acronym is going to make the difference, either.