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Channel 8 anchor in story on trend (Newscasters changing from Anglo to ethnic names)
Las Vegas Review-Journal ^ | 1-27-06 | Norm Clarke

Posted on 01/27/2006 7:19:40 AM PST by Nevadan

KLAS-TV, Channel 8's new anchor, Denise Valdez, was included in a 1996 Los Angeles Times story about a trend among newscasters who changed from Anglo to ethnic names to take advantage of federal affirmative-action rules designed to benefit minorities.

The practice was questioned, the Times said, by news professionals and minority activists, "who argue that it cheapens the concept of affirmative action and raises troubling issues of journalistic ethics."

Valdez, who worked in San Antonio and Dallas before going to KNBC in Los Angeles, acknowledged to the Times that she had changed her last name for professional reasons, saying it was "advantageous in this business."

She said she considers herself part Latina, and "I'm sure I'm one of many people who have done it." She added that it was "not something I want to broadcast to the public."

Valdez, who fills the vacancy left by the death of Polly Gonzalez in a traffic accident, will co-anchor the noon broadcast with Gary Waddell and the 4:30 p.m. newscast with Dave Courvoisier beginning Monday.

Bob Stoldal, vice president of news at KLAS, did not return calls for comment by deadline.


TOPICS: Culture/Society; Government; US: Nevada
KEYWORDS: affirmativeaction; hispanics; namechange; newscasters; workplace
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To: BallyBill


Thank you, Diane. Sex. Some people have it anonymously. What kind of person would do that you might ask? Well, I'm about to find out. I've just picked up a complete stranger in a hotel bar and he's in the bathroom right now, possibly doing drugs. Watch as I have sex with this potentially dangerous man, as we take you in-depth and undercover.
41 posted on 01/27/2006 7:56:04 AM PST by Xenalyte (Can you count, suckas? I say the future is ours . . . if you can count.)
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To: bwteim

*sigh*
I love that show so much. Possibly the best ever on TV.


42 posted on 01/27/2006 7:56:26 AM PST by hispanarepublicana (Chuck Cooperstein is a tool.)
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To: originalbuckeye

Hell, Pat Morita was born Pat and decided to start his career as Noriyuki Morita (his father's name) because he figured it gave him Asian cred.


43 posted on 01/27/2006 7:57:13 AM PST by Xenalyte (Can you count, suckas? I say the future is ours . . . if you can count.)
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To: sandbar

I think you better ask Sen. Specter about that. He's the expert on Scottish law.


44 posted on 01/27/2006 7:57:57 AM PST by wouldntbprudent (If you can: Contribute more (babies) to the next generation of God-fearing American Patriots!)
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To: Nevadan
What a fool I've been. To think how much farther I could have gone in life if I hadn't stuck with my own, non-protected-group, surname.

That does it. I'm calling a lawyer today to get my name changed to:

Shaquille Hirohito Crazy-Horse Nanook Fidel Tse-Tung

Now, I'm just an average white guy, but I consider myself to be part of the peoples reflected in that name. In sort of an existential sense, you know. A one-man Rainbow Coalition.

45 posted on 01/27/2006 8:00:20 AM PST by Southside_Chicago_Republican (Just say "No" to Judy Baar Topinka)
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To: ARA

Thanks to you, we now know Denise's true name; can't say that for the meat of the article or the link.


46 posted on 01/27/2006 8:03:04 AM PST by Old Professer (Fix the problem, not the blame!)
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To: Southside_Chicago_Republican

Good luck, Shaq!!


47 posted on 01/27/2006 8:04:05 AM PST by originalbuckeye
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To: Southside_Chicago_Republican

All those poor people with the last name Smith, what are they to do now? I guess we can expect the Smith pages in the phone book to start shrinking?


48 posted on 01/27/2006 8:07:12 AM PST by del4hope (It is time to dust off US sedition and treason laws.)
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To: del4hope

The Smiths, the Joneses, a lot of others. I'm just worried about how my new name is going to be listed.


49 posted on 01/27/2006 8:09:43 AM PST by Southside_Chicago_Republican (Just say "No" to Judy Baar Topinka)
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To: rabidralph; AppyPappy

50 posted on 01/27/2006 8:11:34 AM PST by stainlessbanner (^W^)
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To: camle
I remember a lawsuit 20 years or so ago on this topic - the guy who changed his name won because the category was SURNAME.

Yes... back in the 70's the LAUSD had forced bussing in order to integrate the schools... My roommate in college, a nice Beverly Hills Jewish boy named David Greene, had a sister named Esther Gomez... she had changed her name to a "Spanish Surname" in order to keep from being bussed to a different High School.

51 posted on 01/27/2006 8:15:21 AM PST by So Cal Rocket (Proud Member: Internet Pajama Wearers for Truth)
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To: Nevadan

I'm sure most people could find that they're part Latino--or some other favored ethnic group--if they look far enough up the family tree.


52 posted on 01/27/2006 8:17:16 AM PST by Savage Beast (Women are like wine. You get what you pay for. Mine's the best. It's expensive. It's worth it.)
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Comment #53 Removed by Moderator

To: camle

So Vicente Fox wouldn't be protected? That's hilarious.


54 posted on 01/27/2006 8:19:08 AM PST by hispanarepublicana (Chuck Cooperstein is a tool.)
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Comment #55 Removed by Moderator

Hey, I don't blame her, really. With the silly skin-deep preferences we are showing people these days, I have seriously thought of "re"-identifying myself as African-American. Heck, it appears very likely that being gay will place you in a preferential place so I'll check that box off, too, if it'll help me out. If the rules of the game are stupid, then you may as well play along for your benefit.


56 posted on 01/27/2006 8:22:31 AM PST by OldArmy94
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To: sandbar

Geraldo's father is Puerto Rican and his mother Jewish.


57 posted on 01/27/2006 8:25:56 AM PST by BlueAngel
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Comment #58 Removed by Moderator

To: Nevadan

Adillo Culera?


59 posted on 01/27/2006 8:29:10 AM PST by showme_the_Glory (No more rhyming, and I mean it! ..Anybody got a peanut.....)
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To: OldArmy94

I used to work for the government (didn't last long), and I was stunned to find out that the only non-protected class of government employees is non-Veteran, non-orphan-of-Veteran, non-disabled white men under 40 years of age. I just thought that was wrong.


60 posted on 01/27/2006 8:30:56 AM PST by hispanarepublicana (Chuck Cooperstein is a tool.)
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