Walmart last year recognized the Ressurection . They sold, right out in the open, a plastic egg kit and each one when opened had an item in it to tell the Story. (a cross, coins, nail etc and the last was empty). My grandkids loved it and wanted to hear the story over and over. The oldest took it to show and tell.
BTW--last night our little Southern Oregon town had its tree-lighting ceremony. Was wonderful to hear true Christmas carols along with "holiday" songs. Also, our only motel has a cross on its roof.
Did I mention I LOVE my little town?