This ASOR meeting is one facet of the big American Academy of Religion / Society of Biblical Literature annual convention, this year in Philly. It will make the press to some degree. Remember a few years back when the big news of the conference was that "James brother of Jesus" ossuary that all the scholars gathered to examine and discuss? I doubt if this finding will make as big a splash, but there should be some ripples in the news media.
(BTW, in case any readers of this thread don't recall, the ossuary was eventually proved to be a hoax. The owner was arrested and I believe is awaiting trial in Isarel.)