Free Republic
Browse · Search
News/Activism
Topics · Post Article

Skip to comments.

Dallas Margarita Machine Goes To Smithsonian
NBCi5-Dallas/Ft.Worth ^ | October 10, 2005

Posted on 10/11/2005 12:07:38 AM PDT by txroadkill

DALLAS -- The modified soft-serve ice cream machine that a Dallas restaurateur first used to mass-produce frozen margaritas has found its way to the Smithsonian.

The Smithsonian's National Museum of American History recently acquired the 34-year-old machine, adding it to a collection of cultural markers.

"I have a pretty fertile imagination. I have big dreams," said Mariano Martinez, owner of the Dallas restaurant Mariano Hacienda. "But this is beyond what I ever imagined."

In 1971, Martinez was just trying to run a restaurant, not become an inventor. But with a desire to create something to set his eatery apart and some inspiration from a Slurpee machine at a 7-Eleven, the frozen margarita machine was born.

"To us, it's a story about American innovation and entrepreneurial spirit," said Rayna Green, curator of the National Museum of American History. "And it coincides with the very interesting story of Tex-Mex becoming a phenomenon."

Martinez's father, also a restaurant owner, sometimes made frozen margaritas in a blender for his patrons. Tequila was hard to come by at the time and margaritas were exotic, something mainly consumed on vacation in Mexico.

So Martinez thought such a drink would help his restaurant stand out. The only problem was that bartenders at Mariano's couldn't squeeze enough limes or blend the drinks fast enough. Also, customers complained the drink was inconsistent and not even cold.

"I saw my dream evaporating," Martinez said. "This was my one shot at being somebody."

But with the epiphany at the 7-Eleven, he acquired a soft-serve ice cream machine and started mixing.

"The challenge was to make each drink taste like a blender margarita," he said. "We kept experimenting and tasting."

"It became an instant success," he said. "We didn't have to sell it."

Martinez never got a patent for his margarita machine, so copycats quickly surfaced.

But Green said there's no doubt where the credit belongs. Museum officials spent more than a year researching the history of the frozen margarita and verifying its origins.

The margarita machine was sent off to the Smithsonian two weeks ago. For now it's in storage there, but Green said she is hopeful that it will be shown in a future exhibit.


TOPICS: Miscellaneous; US: Texas
KEYWORDS: invention; margarita; smithsonian
"The challenge was to make each drink taste like a blender margarita," he said. "We kept experimenting and tasting."

I've applied for that job 100 times and they keep telling me to go away.

1 posted on 10/11/2005 12:07:41 AM PDT by txroadkill
[ Post Reply | Private Reply | View Replies]

To: txroadkill

Chronicling the great achievements of mankind...thanks Smithonian


2 posted on 10/11/2005 12:10:25 AM PDT by YCTHouston
[ Post Reply | Private Reply | To 1 | View Replies]

To: txroadkill

Earning a place in history...one drink at a time.


3 posted on 10/11/2005 12:34:16 AM PDT by Khurkris (Ain't life funny?)
[ Post Reply | Private Reply | To 1 | View Replies]

To: txroadkill

Some people claim there's a woman to blame...


4 posted on 10/11/2005 1:29:12 AM PDT by The Red Zone (Florida, the sun-shame state, and Illinois the chicken injun.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: txroadkill

Mariano's was great, had a happy hour from 1 - 7 pm weekdays. Food was good too.


5 posted on 10/11/2005 5:25:18 AM PDT by 1066AD
[ Post Reply | Private Reply | To 1 | View Replies]

To: BellStar

6 posted on 10/11/2005 1:48:05 PM PDT by anymouse
[ Post Reply | Private Reply | To 1 | View Replies]

Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.

Free Republic
Browse · Search
News/Activism
Topics · Post Article

FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson