The plunging subscription rate of the NYT (and fellow travelers) is the price that they are paying.
Speaking of "price" they want people to pay $50/year to read Dowdies and Krugs on line..Really?
The NYT is written for the sole purpose of echoing and enforcing the opinions of the people in just ten zip codes. One look at today's (Sunday) edition is enough to convince any objective person that they are totally out of touch with the majority of people in the country (as well as being out of touch with reality).
I not buying what they're selling. Result: layoffs.