Posted on 09/22/2005 1:25:04 PM PDT by salenaz
Real Men of Genius
by Salena Zito
Bob Winter is one guy who gets it. This low-key copywriter is the genius behind those rather addictive ‘Real Men of Genius’ Bud Light ads. Winter found a simple way to tap into America’s admiration for the slightly misguided hero we love to root for.
As we listen or watch the everyman that takes on the world with his odd jobs or ridiculous inventions, we find a way to smile and nod in admiration. We silently salute this offbeat champion. By the end of the commercial, when the schmaltzy music begins to swell, we almost expect him to reveal his cape and fight for Truth, Justice and the American Way. Whether he is “Mr. Gasoline Barbeque Grill Starter” or “Mr. Centerfold Retoucher” he is an extension of who we are.
Americans love their off-beat heroes, and we get slurpy over a good old-fashioned comeback as well. Nothing touches our souls or taps into our psyche better than those two components morphed into one man’s character.
And we Americans are not one-dimensional by any stretch of the imagination. Our fascination with quixotic-like heroes applies beyond the realm of commercial exploitation. We constantly look for them in our leaders. Find a man or woman that is a little outside the box, has a swagger and a compelling comeback story and we are collectively smitten. You don’t have to look further than George W. Bush, Jesse Ventura or Arnold Schwarzenegger to prove that point.
(Excerpt) Read more at politicspa.com ...
My absolute fav is the Giant Taco Salad Creator
20,000 calories, but it's a salad....
What did you witness earlier this week?
Let's just say a longtime FReeper got banned or suspended -- we're not sure which -- without just cause (in my opinion, of course).
If memory serves, A-B used to have CDs of those commercials for sale in their online store.
However, when I looked for them a few weeks ago, I couldn't find them anymore. That's when I discovered the site with all of the MP3s.
At any rate, if the price had been what I consider reasonable (highly unlikely), I was ready to buy the ads on CD(s). So, I can't really blame A-B for wanting to protect their copyrighted property, especially if people are willing to pay for it.
Yes please do so. I have about 20 of them and they are hilarious.
the one accolade for the stinky elevator fart guy was hilarious.
Only you can turn a 40 floor elevator into a journey through the bowels of Hell.
Biblewonk's over-the-top racism finally got him suspended or banned.
Fun Fact: the singing voice of the Real Men of Genius ads is Jimi Jamison, lead singer for the 80's rock band Survivor best known for "Eye of the Tiger".
LOL. I trust you felt better afterward. :O)
Do you have a link to the thread he was posting on when he got banned? I don't see any deleted posts in the final few threads in his comment list.
No I don't. He was here--with many of his posts being pulled for racial content--then he was gone.
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