I've known a few PETA people, and their concern for animals exceeds their concern for their fellow humans IMO.
I like the story we had here last winter about PETA supposedly handing out fur coats they'd collected to homeless people. I can't remember if some of them had red paint stains on them or not.
No, PETA's concern for animals does not really exceed their concern for humans. PETA has no real concern for animals beyond the political exploitation that the issue affords.
It is very similar to a statement that I read from one of those Militant Lactivists. She said that everyone was missing the point, that their protests had nothing to do with what is good for a baby, that it was about equal rights. In other words, it's all strictly political, it's about restricting your rights in favor of the leftists.