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Who Visits Sweden? (Sverige, ja! Amerika, nej!)
Financial Post ^ | June 21, 2005 | Peter Foster

Posted on 06/21/2005 10:56:18 AM PDT by quidnunc

Unless you were one of the thousand Canadians invited to opine on the issue, you probably missed a recent international survey to determine the "top nation brand." Canada wasn't among the countries being ranked, but perhaps the key reason the rankings escaped your attention was that the winner was … Sweden. When it comes to countries, being a dimly comprehended, far-off, quasi-socialist paradise obviously pays. Never mind that companies are leaving Sweden in droves, that the real unemployment rate has been calculated at 20%, and that a new women's party was recently formed on the basis that Swedish men are "like the Taliban." According to the survey, "That Sweden is fairly, wisely and peacefully governed is, quite simply, a deeply rooted and almost universal belief." So much for facts.

Scanning the first annual Nation Brands Index — which was carried out by Seattle-based Global Market Insite, Inc (GMI) and an alleged national branding expert named Simon Anholt — one can't help thinking that its real purpose was to show that the United States isn't number one (it ranked fourth). This suspicion was confirmed when Mr. Anholt confided to the Financial Times that, "The U.S. spent the last 350 years building the world's best brand and has trashed it in the last four." Mmm. Wonder where he stands on Iraq?

In fact, the survey admits that the U.S. still has the best image both for products and as a place to do business. But Brand America's big problem is allegedly "governance." Glowing views of Swedish governance seem to be associated with not having the slightest clue about what actually goes on in Sweden. Similarly, asked which country they would like to visit if money was no object, respondents placed Sweden second, after Italy. Of course, the fact that money is an object explains why nobody actually visits Sweden.

-snip-


TOPICS: Editorial; Miscellaneous
KEYWORDS: sverige; sweden
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1 posted on 06/21/2005 10:56:21 AM PDT by quidnunc
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To: quidnunc

Actually Sweden is in the top running for being the first European nation to adopt Sharia law. Malmo is about 1/3 mulsim already (IIRC), and other cities are not far behind.
Those who find Sharia not quite to their taste (such as young women who are afraid to go out in public now,
for fear of being taught a "lesson" by gangs of Islamic men)
might actually want to live somewhere else than the upcoming
"Islamic Republic of Upsala. . ."


2 posted on 06/21/2005 11:01:22 AM PDT by CondorFlight
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To: quidnunc

Sweden also has an unusally high suicide rate. God (the true One, not the muslim counterfeit) is not really a part of the society, and despite general social well-being, there's little hope in the society.


3 posted on 06/21/2005 11:08:41 AM PDT by gamarob1
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To: quidnunc
Of course, the fact that money is an object explains why nobody actually visits Sweden.

That fact never seems to phase socialists implementing programs...

4 posted on 06/21/2005 11:10:48 AM PDT by 2banana (My common ground with terrorists - They want to die for Islam, and we want to kill them.)
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To: quidnunc

I had to stop myself from ROTFLMAO when I read the article rating Sweden as a top country because - God's Truth - when this assignment came up, my first reaction was OK - Sweden - nice place EVEN THOUGH I KNEW NOTHING ABOUT IT except for the little red horses, Stockholm Marathon, and long summer days.

When our assignment is up in two years, I promise to post all the experiences we're having (complied from my monthly letters back to the states). I'm sure others will find it enlightening and amusing.

Hint : The image and the actual are a little different. But, being in Europe is the experience of a lifetime and one I wouldn't trade.


5 posted on 06/21/2005 11:22:19 AM PDT by schwing_wifey (Coffee, Today's Toons, and Flaming Trolls - Yeeeaaaarrrgggggg PDT +9hours)
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To: quidnunc

Their Viking forefathers are likely spinning in their graves over the wussification of Sweden.


6 posted on 06/21/2005 11:28:00 AM PDT by Altair333 (Stop illegal immigration: George Allen in 2008)
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To: Altair333


Tiger Woods does...every night.

ahhhhhhh so sorry...couldnt resist.


7 posted on 06/21/2005 11:29:27 AM PDT by in hoc signo vinces ("Soylent green is people!")
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To: Charles Henrickson
KO
8 posted on 06/21/2005 11:39:08 AM PDT by martin_fierro (< |:)~)
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To: All
WHAT? A SWEDEN THREAD WITHOUT BIKINI TEAM PICS???

I'm very disappointed in you folks!

9 posted on 06/21/2005 11:49:32 AM PDT by America's Resolve (Liberal Democrats are liars, cheats and thieves with no morals, scruples, ethics or honor!)
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To: quidnunc

Expecting a quasi-socialist nation to understand branding, that was the first mistake.


10 posted on 06/21/2005 11:54:28 AM PDT by RegulatorCountry (Esse Quam Videre)
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To: quidnunc

"The U.S. spent the last 350 years building the world's best brand"

And, it's apparently too much to expect a whole bunch of socialists, quasi- and otherwise, to be able to count past ten.


11 posted on 06/21/2005 11:56:19 AM PDT by RegulatorCountry (Esse Quam Videre)
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To: CondorFlight

Yes indeed. Moslems not only visit Sweden but they stay.


12 posted on 06/21/2005 11:58:11 AM PDT by Malesherbes
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To: quidnunc
If Sweden disappeared off the face of the earth, it would be months before anybody even noticed.

Eventually, Switzerland would probably wonder why it was getting all of Sweden's mail.

13 posted on 06/21/2005 12:00:43 PM PDT by dead (I've got my eye out for Mullah Omar.)
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To: gamarob1

Actually suicide has always been high among the Scandinavians.


14 posted on 06/21/2005 12:18:11 PM PDT by brooklyn dave (Bring Down the Mullahcracy in Iran)
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To: 1234; american colleen; AndyPH; anguish; AzSteven; Bartholomew Roberts; Bushwacker777; ...
Ping to the Swedish Ping List.
15 posted on 06/21/2005 12:20:08 PM PDT by Charles Henrickson (Swedish Ping List master)
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To: 2banana

I know lefties here that really believe that Sweden is next to paradise. They'll kinda admit to the excesses of the Soviet Union and Red China (still delusional about Castro though), but the idea that the cradle to grave welfare state has gotten one iota of scrutiny in their minds.


16 posted on 06/21/2005 12:22:15 PM PDT by brooklyn dave (Bring Down the Mullahcracy in Iran)
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To: America's Resolve


Ask and ye shall receive.
17 posted on 06/21/2005 12:26:18 PM PDT by GunnyHartman (Allah is allah outta virgins.)
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To: quidnunc
nobody actually visits Sweden.

I guess I'm the exception. Two weeks in '02, six weeks last year, and two weeks this year (late August-early September). But then I've got friends, family, and professional reasons for going, plus people I can stay with, which cuts down on costs.

18 posted on 06/21/2005 12:26:19 PM PDT by Charles Henrickson (Swedish Ping List master)
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To: gamarob1
God (the true One, not the muslim counterfeit) is not really a part of the society, and despite general social well-being, there's little hope in the society.

Sadly, this is true. Ostensibly Lutheran Sweden has become almost thoroughly secularized. How the mighty have fallen!

19 posted on 06/21/2005 12:28:12 PM PDT by Charles Henrickson (Swedish Ping List master and Lutheran pastor)
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To: Altair333; franksolich
Their Viking forefathers are likely spinning in their graves over the wussification of Sweden.

Indeed. Or more recently, the great Swedish king, Gustavus Adolphus (d. 1632)--nationalistic, militaristic, zealously Lutheran--would be appalled as his nation has abandoned all three of those virtues.

My goodness, my own grandparents, devout Swedish immigrants, are spinning in their graves in Chicago at the apostasy of our homeland.

20 posted on 06/21/2005 12:32:28 PM PDT by Charles Henrickson (Swedish Ping List master and Lutheran pastor)
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