False again. It's less than $100 to replace the battery through Apple, and the average battery life is better than 3 years. The 18 month figure is for constant use. Or, if you're technically inclined at all, you can put a new battery in yourself for $50.
Tell it to the growing mob of people that are not Ipod fans.
"I just dont get the overwhelming appeal of the iPod, Apples MP3 player. Its a beautiful device to be sure, but it does exactly what many, many other similar players do: It plays MP3s. Other brands are better, less expensive, have more capacity, are easier to use, and so on. But the iPod has something more than 85% market share. Thats incredible - thats like finding that 85% of people in the country drive Toyota Camrys. It just doesnt make sense."
-USA Today
One penny less than $100 - it is $99 and you have to send it back to the Apple mothership (and the shipping is not free)