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To: EagleUSA

Just got ours as a three-month freebie for buying a Chevy Silverado, and of course, we're already hooked! We'll certainly be subscribers at the end of this initial period, so their strategy of giving 90 days free costs them money, but it will make them money in the future.


49 posted on 02/10/2005 6:36:52 PM PST by kittymyrib
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To: kittymyrib

Just got ours as a three-month freebie for buying a Chevy Silverado, and of course, we're already hooked! We'll certainly be subscribers at the end of this initial period, so their strategy of giving 90 days free costs them money, but it will make them money in the future.
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Sounds like they really over-extended themselves on the programming -- they blew it on the big sports events -- since most of their subscribers pay for the music, not sports. May have been a BIG tactical error...


50 posted on 02/10/2005 6:40:10 PM PST by EagleUSA
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