I've seen it.
I have to say criminal charges seems like a little much.
The film was tasteless, but I'll admit it made me chuckle. And it memorably advanced the point: "Small but tough".
Traditionally, stuff like this is protected speech, as satire, so I don't think they have much to worry about.
The $40,000 price tag of it, though, is, well, a bit extreme. I was shocked someone would shoot a spec ad on film in this day and age.
D
Au contraire, it was magnifique !
VW's wadded panties just lost 'em a potential buyer.
I'm still not convinced VW didn't have a hand in making this. I too think it's very odd to make a spec ad of this quality and budget-- spec work is usually a bit more down and dirty. Who would spend 40K pounds on something that is not intended to be seen by only but a handful of potential clients as a "proof of competancy" project?
Doesn't smell right to me. BTW, I'm in the business.