Well, they did flip "Show her you'd marry her all over again." Where I come from (Catlick bacground) that means renewing your wedding vows in a religious ceremony. They made it into giving her a big rock for her finger.
In love with a man, in love with a rock... whatever... a woman in love is very attractive. And when all you see on TV is women in heat, it gets your attention very well.
No argument from me, dangus.