You have new data?
Just anecdotal. But you need to look at the "resource rich man" and what he is and represents. Typically he is accomplished in his field and has varying amounts of "fame" and respect by a small or larger community. Usually smart, driven, and engaged in life on a large scale. These are genuinely attractive traits for many women.
So, when you see these pictures of the short little fat guys with the tall blondes in the gossip pages, assume there's more of a link there than you would suppose. Then, of course, there's the prenups, which are fairly carefully worded these days.