Shrek 2...I swear, it had just about every conceiveable Dreamworks movie trailer under the sun on it, telling me "Coming Soon To A Theatre Near You", and these movies had long since been through the movie theatres and were already on DVD.
I own Shrek 2. I'll have to stick it back in the player and watch for the ads.
I have Shrek 2, I don't remember being forced to watch all this junk, though I do remember a Shark Tale trailer but I usually just punch up Menu and the title screen comes up. Forcing people to watch crap when they dont want to is a BAD business practice that will backfire, imo.
Disney, of course, is the biggest offender but I can still hit the Menu and be rid of it all, in most cases. I think the DVD player has alot to do with it as well.