The picture was from over 200 sols ago before the rover went into the crater. I found a few more frames at http://marsrovers.jpl.nasa.gov/gallery/all/opportunity_n115.html if anyone is interested.
Looking at the other images, it seems pretty obvious that this is just one of a multitude of rock fragments split and disturbed by the ground bulge from the impact (that formed the crater).
Taken out of context, it looks like a piece of wood lying on mudcracked sediment, but the mudcracked appearance is apparently a result of localized deformation proximal to the crater and caused by the impact. NEAT!
http://marsrovers.jpl.nasa.gov/gallery/all/opportunity_n115.html
1st row 3rd frame settles it:
See, Martian Grubworms did it, no doubt about it --------------------------:
From Mars Orbiter Camera 1999-08-11
Fig.1 M04-00291 as isolated for the Enterprise Mission site.