This is probably staged to draw viewer interest. All of a sudden there will be a decision to run the film even though "strong pressure from important people" demanded it be stopped.
Ping! Only liberals who are already voting for Skerry will watch pay-per-view event. Most of them have already seen it. Its a dud and Moore knows it. His challenge to Sinclair to air his filth is bogus prelude for airing on major network... maybe CBS.