???? No New Hampshire?!? I know it's only four electoral votes (plus some bleedover into Maine), but in this close race I can't imagine either campaign would forego a chance to win there.
Apparently campaign internals are showing an advantage, but to whom? My guess would be Bush, but...
Well, they don't include West Virginia as one of the 10 battleground states, either, and yet Charleston, WV checks in at #8 on the list of Kerry ad markets. I would imagine advertising is taking place in NH, but because of the nature of the state, the advertising dollars required to do so don't qualify it for any of these top-money market lists.
New Hampshire (and Maine) appear in another article, "Campaign Ad War Focused on 14 States," which also mentions Oregon and West Virginia. According to the Wisconsin Advertising Project (warning: .pdf file), Portland, Maine, is the #36 media market for "overall number of presidential spots aired, 9/24-10/7," and Manchester, N.H., #47.
They might be looking at total dollars of ad spending. That would account for why NH isn't at the top of the list. You can have lots of ads for little cost.
Obviously, the race isn't that close in NH. Popular Sen. Judd Gregg is up for reelection, and will help drag Bush over the finish line.