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To: RFT1
In the 60s, product life cycles were 3-4 years...

No. Product life cycles in the auto industry in the 1960s averaged 7-10 years. A new car took 5+ years to design and bring to market. Today, it takes 3 years to bring a new car design to market.

36 posted on 09/10/2004 7:04:33 PM PDT by Erik Latranyi (9-11 is your Peace Dividend)
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To: Erik Latranyi

Youre quite wrong. The original Mustang lasted from 64 1/2 to 68, with the 67-68 models being a fairly major revsion in themselves. The Chevelle had a 64-67 product cycle, the Corvette Stingray only lasted 4 years, the Original Camaro/Firebird only lasted for 3 model years.


45 posted on 09/10/2004 7:33:01 PM PDT by RFT1
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