True, but if you can sell an item for $20, it really doesn't matter whether it cost $0.02 or $.25. Or $5.00.
"True, but if you can sell an item for $20, it really doesn't matter whether it cost $0.02 or $.25. Or $5.00."
How many businesses do you know that enjoy those kinds of overall profit margins? I was in technolgy for a number of years and my experience was that, IF you were quite fortunate and had a proprietary product with a significant advantage over its competition, you might be able to enjoy 50 - 60% gross margins for some time until the competition caught up. However, those were gross margins and, unless you could generate huge volumes, your before tax income was nowhere near 50%.
If there were any businesses out there recording those kind of enormous OVERALL margins, capital would be flocking to invest in them.