[piasa]

Editors suck... this is very common.

It always pays to read the last paragraph first and not bother with the headlines at all- they are almost never relevent to the article.

{The last paragraph's usually where editors bury the most important info- except for a few occasions when you might see the clincher paragraph at the top of the SECOND page of any web article, or just under the fold in a real paper if the article is one-piece.}

[philman_36]

It always pays to read the last paragraph first and not bother with the headlines at all- they are almost never relevent to the article.
You know, even though I took my journalism classes many years ago I still remember being taught to grab the reader's attention in the very first paragraph of an article.

[piasa]

By "clincher paragraph" I mean the facts that are actually the most important from the reader's perspective - not neccessarily the eyecatching bait reporter and editor wants the reader to remember. I probably should have selected a better term.