Imagine you are a democrat (I know; but just try and pretend). Now imagine John Kerry is YOUR candidate. How enthused and happy could a person be? I hope this shames a ton of them into voting for Bush.
One thing Americans DO remember is that we haven't been attacked since 9/11. If that remains the case, Bush soaks up more votes. Even folks who aren't into politics absorb that safety factor deeply even if they don't think about it or talk about it.
Yes, you have a very good point there! Thanks!