[Bob J]

Hard to supply a lot of details in 60 seconds. I'm going to assume the SVs are producing some follow up ads.

The way this is supposed to work is the ads go out, the SVs get calls for interviews where they go into the details. Knowing the lapdog media however...

[Mia T]

I don't think you need a lot of detail. But you really do have to supply some in order to elevate it beyond an exercise in namecalling, if not futility.