I got into listening occasionally to this guy in 2000-2002 on late night radio while driving. He is really amazing. I works because there are always people that turn the dial and get his show without knowing the background-scheme and get so heated up they
have to call. Once he has them on the air, he can play with their minds with the interplay of his characters in such a way that the caller almost self-destructs right on the air trying to stomp down on the fictitious guest.
It is incredible.