The presence of Senator "Treason" McPain on his website is no accident. McKelvey has contributed *big* bux to McPain. He also paid for McPain's anti-gun TV ad campaign here in Oregon, which resulted in the passage of the gunshow regulation bill with which we are now suffering.
Don't underestimate McKelvey. He understands media manipulation, he's a completely self-centered, smug, arrogant, supercilious, elitist "Progressive" slimeball (Use a search engine to verify my claim, if you can stomach it), and he *is* able to be effective where covens of whining urbanite gun-grabbers have failed in the past.
Personally, I'd like to see a full-court press on the part of firearms owners to put his "Monster.com" out of business. It would send a message, even though I doubt if it would affect his personal fortune or his pathological misuse thereof to any great extent at this stage.