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"A Bud Lite Moment in the Making": Cracker Barrel Facing Major Backlash After Releasing New Logo
The Western Journal ^ | August 21, 2025 | Samuel Short

Posted on 08/21/2025 8:20:25 AM PDT by Fiji Hill

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Cracker Barrel is going woke. Groups within the organization include Hola!, which seeks to promote Hispanic and Latino culture within Cracker Barrel, Be Bold, whose mission is to "develop Black Leaders (sic) within the Cracker Barrel organization," the Cracker Barrel LBTQ+ Alliance, and the Cracker Barrel Neuroverse Collective, focused on advocacy and education around neurodiversity (whatever that is).

I've only eaten there once, but never again. Not only do they hate their main customers, but given whom they are hiring for their staff, their food probably isn't safe to eat.

1 posted on 08/21/2025 8:20:25 AM PDT by Fiji Hill
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To: Fiji Hill

Neurodiversity = Autism, Asperger’s, ADHD, dyslexia, Tourette’s etc.


2 posted on 08/21/2025 8:22:45 AM PDT by pburiak (You really think we can vote our way out of this? That's so cute...)
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To: Fiji Hill

The new logo sucks. The redesign of the stores sucks. The food quality sucks. At one time these things used to be great, and now it all sucks.

It’s time to Make Cracker Barrel Great Again!


3 posted on 08/21/2025 8:23:04 AM PDT by cross_bearer_02
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To: cross_bearer_02

They redesigned the stores???


4 posted on 08/21/2025 8:25:49 AM PDT by Vesuvian
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To: Fiji Hill

May they pay dearly. What idiots.


5 posted on 08/21/2025 8:26:28 AM PDT by mn-bush-man
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To: Vesuvian

if they elimate having to wait for a table and then leave through the massive gift shop.

Then I might go back.


6 posted on 08/21/2025 8:27:09 AM PDT by uranium penguin
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To: Fiji Hill

The WJ webpage is terrible. Numerous ads placed between paragraphs of the article. Not too bad using a desktop computer but a pain trying to read the article using my tablet.


7 posted on 08/21/2025 8:27:40 AM PDT by Signalman (When your enemy is digging himself a hole, don't take away his shovel.)
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To: Fiji Hill
People get paid a lot of money to make bad decisions.


8 posted on 08/21/2025 8:29:44 AM PDT by z3n (Kakistocracy)
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To: Fiji Hill

I’ve only been to Cracker Barrel once in the past several years, but I agree with others. I won’t be going back, and this latest “rebranding” effort just reinforces that. It’s getting pretty bad these in that there aren’t very many places left that I feel comfortable going out to eat at. I think Texas Roadhouse is about the only place left here locally that I’ll go to.


9 posted on 08/21/2025 8:29:58 AM PDT by ducttape45 (Jeremiah 17:9, "The heart is deceitful above all things, and desperately wicked: who can know it?")
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To: cross_bearer_02

This reminds me of the same type of makeover caca that Chic-fil-a did when they got rid of the founders and decided that in order to support DEI they had to fund grooming outfits like CovenantHouse — who fund kiddie drag shows.
Watch for DEI verbiage, and hatred towards families. Same as CFA model. Yeah, yeah, CFA continues to make sounds about being a family store, not being open on Sunday, etc. But, behind the scenes they fund perversion — gladly. With your $$.


10 posted on 08/21/2025 8:30:21 AM PDT by bobbo666
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To: Fiji Hill

Well that article fails, doesn’t even load a single picture in it.

But image search, found it elsewhere. Looks like any other modern company logo. Trash.


11 posted on 08/21/2025 8:30:51 AM PDT by Svartalfiar (-)
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To: Fiji Hill

The quality of their food has gone down noticeably over the last year or so. The last couple of times I’ve been there, the mashed potatoes and French fries were horrible.


12 posted on 08/21/2025 8:31:13 AM PDT by Dan in Wichita
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To: Fiji Hill

I used to love Cracker Barrel, but there were none around here. I finally stopped at one while in PA on a business trip in 2018 and found that they had changed the menu! The old favorites were gone, but I was told I could order them as sides to make the complete meal.
Lousy menu + Lousy service = not been back


13 posted on 08/21/2025 8:32:52 AM PDT by Semper Vigilantis (Step 1 to save The Republic: Repeal The Seventeenth Amendment)
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To: z3n

The old logo represents nostalgia for the past when life was simpler, country stores etc.

New logo looks like it could be a new Taco Bell or something.


14 posted on 08/21/2025 8:35:54 AM PDT by plain talk
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To: cross_bearer_02

no one should ever hire a girl CEO


15 posted on 08/21/2025 8:36:15 AM PDT by ConservativeDude
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To: Fiji Hill

I avoid chain restaurants unless it’s the only thing there and available on a road trip.

Overpriced, pre-made frozen crap.

Support your local mom and pop restaurant/bar and grille when you want a sit-down meal and don’t want to cook.


16 posted on 08/21/2025 8:38:13 AM PDT by pburiak (You really think we can vote our way out of this? That's so cute...)
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To: Fiji Hill

The logo seemed fine to me. The old one did seem a little outdated. The bigger issue is that the menu has gone to Hell. The food has really gone downhill.


17 posted on 08/21/2025 8:39:58 AM PDT by Opinionated Blowhard (When the people find that they can vote themselves money, that will herald the end of the republic.)
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To: uranium penguin

About thirty years ago I took my two kids 7 & 9, to CB.
We went in and got a table but no one waited on us. After about ten minutes the manager and a waiter who had been standing in the room talking the entire time caught my attention. I raised both arms above my head and started saying in my loud voice: “hey, we’re over here! Hey, over here!!”
One came over and took our order. Bad experience, but my kids have never forgotten that visit!! Dad embarrassed them good!!


18 posted on 08/21/2025 8:41:49 AM PDT by 9422WMR
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To: Fiji Hill

This will hurt them.


19 posted on 08/21/2025 8:43:26 AM PDT by IllumiNaughtyByNature (Polls are designed to sell more ads & polls only. If it's not a horse race the money dries up.)
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To: z3n

Th new logo looks like Waffle House to me.

Maybe they’re aiming for a different, more violent, demographic.


20 posted on 08/21/2025 8:44:28 AM PDT by MeanWestTexan (Sometimes There Is No Lesser Of Two Evils)
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