The only breaking news I would give a crap about these days is an alien invasion.
But the MSM would ignore that and call them Undocumented Alpha Centarians...
I get all my breaking news on the Onion News Network.
http://www.theonion.com/video/breaking-news-bat-loose-in-congress,14369/
I think this thread belongs under ‘Breaking News’. /s
I think they may do it to cover up their incompetence, as it gives them an excuse to blame their mistakes on the spur-of-the moment nature of the coverage.
You want to know why? Because they are grasping at straws for anything that will draw in viewership.
Collectivism is on the ropes and people are getting tired of the collectivist’s lies especially when it is so obvious that someone with an IQ of 70 can see it.
Where did this come from? Simple answer: focus groups. Various news consultants determined that such terms as “special report” and “news bulletin” meant nothing to younger audiences. So, they had to come up with something that would persuade people to stay tuned, particularly younger viewers. So, they tested “breaking news” and found that phrase worked best.
The first place I ever saw “breaking news” used was on FNC. If Fox was the first with that term, it also served another purpose, to help differentiate the channel from its competitors.
There is very little in TV news that hasn’t been carefully researched and planned, from the sets and number of stories, to the anchors who read the news. “We Report, You Decide,” the phrase that helped launch FNC was selected after a lot of market research and focus group review.
equals...
"Look, shiny object!" (for those viewers with lesser spans of atten.... uh, umm, whatever)
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It’s because our culture is based on Professional Wrestling.
TV Guide did a story on the same back in 1965 of “BREAKING NEWS!” The illustration in TV Guide was great! It showed the TV jumping at the people watching as they recoiled in horror, Even the dog!
The report was that LBJ’s flu case was moderating.
The worst “BREAKING NEWS!” I remember was after the 1962 Cuban Missile Crisis, when we were on the verge of nuclear war and all on edge, when, on Dec 24, the “BREAKING NEWS!” was NORAD had seen something incoming over the DEW Line. The pucker factor hit! Was it Russian Missiles? WERE WE ALL GONNA DIE! No! It was Santa Claus!
The leftard news media destroyed themselves with 24 hour cable news, where they get stuck on stupid when something mediocre happens.
... because when it was a Special Report, they had to interrupt the regularly scheduled program. With Breaking News on the cable channels, they are merely interrupting themselves.
It is just like in Southern California where a forecast of 1 inch of rain in the area is called a “Storm Watch”