You’re sure about that, are you? They had problems before, but for a company on the edge, all it can take is that final straw that breaks their back. You do realize that people who bought My Pillow products there likely bought lots of other things as well? Alienating those customers didn’t just deprive BB&B of MyPillow sales; it also eliminated any other revenue from those who boycotted the chain.
True, but I doubt people are constantly going.
Maybe a devoted person will go 4x a year. Interior decorators maybe some more.
I went once a year, and while I could spend $100 easily, maybe more of you need sheets, that’s a drop in the bucket.
I have a hard time believing so many millions stopped shopping there and made a giant dent. Maybe, though, it could have been the last straw.