Sears could have been the online marketplace of the new millennium....but they were just too effing stupid to do it.
the question is, can your business pivot with the changes.
“Sears could have been the online marketplace of the new millennium”
Indeed. The Sears catalogue wasn’t much different from Amazon.
Sears, much like Kodak never saw or didn’t react soon enough to the tsunami of change that was about to overtake them.
Sears never got a $600 million contract from the CIA like Amazon did. We live in an age of Robber barrons who buy and sell us at their leisure.