I too.
I never bothered as I always saw it as some hoity-toy organic stuff, or maybe its just Latino based. But Ill have to consider it now.
Goya has great products well priced. Been a customer for years. I like them even more now.
Good for him-hope he sticks to his guns-and Goya seasonings and other products are great, and don’t have a lot of salt and fillers to take the place of the more expensive ingredients-if the label says Azafran/saffron, it contains saffron you can taste-and their seasonings/bases for fresh, homemade soup and stew are the best I’ve used.
Goya has been in my kitchen ever since I learned to cook from my mom on a remote ranch-at that time, we had to go about 40 miles to Del Rio to the ethnic market, or cross the border to Acuna to get Goya stuff-we are Hispanic, but women who were not where we lived used Goya seasonings-now, everything from Adobo, Sazon Goya of several types, to some canned condiments are available even at our local Lowe’s market-next grocery trip, I’ll buy even more to show my support...