Soccer moms will keep them afloat.
Just like they “Sports Town”, no doubt.
Years ago I went into a Dick’s Sporting Goods to purchase a jogging bra. It was $42.99!!! I didn’t buy it but went next door to TJ Maxx and bought an almost identical one (same brand but maybe from the last year) and paid $6.99.
Never went back.
I hope they go out of business.
About 40% of their floor space is already womens clothes.
They should just change their name to Jane’s and be done with it.
They patronize that store but will tell us "I trusted and cared about him and he turned out to be a real dick."