http://blog.dilbert.com/post/129784168866/the-persuasion-reading-list
Just demolished Romney’s attack. Treated the whole thing with bemused contment. Well played Mr Trump.
Here hoping he can carry this over to tonight’s debate.
That is good technique. A Master Persuader says FIRST the thing he wants you to remember. Then he explains why. If you do those things in reverse order which is a common error you get a hot mess. Good persuaders start with the conclusion first in this sort of situation. Bad persuaders give the reasoning first and work toward the conclusion.
This is how business communications are normally done. Most 25-year-olds in business have mastered this.
What’s interesting is that Scott Adams is in no way a conservative, or even republican.
IF it was me I would characterize everything as desperation. Desperate GOP elite. Desperate ankle biters.
Today worked out outstanding for him too, IMO. I have no idea what the other channels did, since I wasn't channel-hopping, but Fox Business showed his entire campaign rally, commercial free, for the 3/4 hour or whatever it lasted. Romney made his speech to go after Trump, and Trump then had the opportunity to spend even more time on TV with a rebuttal, complete with an audience cheering.
A very interesting reading list, I’ve got to at least try a few of them.
Found this comment at the bottom of his blog post worth sharing, because so much of what is said on FR and elsewhere about Trump presumes there is no method behind what is perceived to be his madness:
You know how the media has made fun of Trumps 4th-grade-level speech patterns?
The jokes on them.
He does it intentionally.
Because it works.
Too many have their head in the sand to understand the Trump phenomenon.
From his school-yard diminishment of his competitors (low energy, mean, "Little Rube" etc.) to his shift to "leader" later, most folks underestimate his mastery of the Political Sciences.
Coming from a novice, it's remarkable. He's a natural.
Or, tell them what you are going to tell them, tell them, then tell them what you told them.
If Trump is elected and indeed does whatever it is that his supporters think he is promising to do, then things will be okay. Persuasive language lacks content and leads the listener to fill in their own content depending on what they want to hear.
If Trump is elected and does not do whatever supporters think he has promised, supporters who have based their decisions on emotions will not turn on him, but will change their OWN beliefs insted , a la “cognitive dissonance.”