If this is in Manhattan, its customers are snobby liberals who think that “breakfast sandwiches” are greasy, calorie-filled food that only fat, ignorant Red Staters eat, and they need to be suckered into eating them by having some snobby boutique sell them for $11.50 a sandwich and call them something else.
Yea, and they probably have to camoflage it with leek shavings and carrot spirals. Might need to keep some Fakon and Fauxova on hand for concoctions aimed at luring in the wiley vegan set...
Well, even liberal NYers know that everyone in NYC who is not a snobby elitist eats greasy, calorie-filled sandwiches like the classic egg and bacon on a roll. That’s what drove Bloomberg nuts. He’s gone but the egg sandwich is still here.