It’s a good ad, but doesn’t go far enough. I think they should show someone carrying a naked newborn, dumping it on a heap of soiled linens and closing the door on it as it starts to cry ... that’s what happens.
How far to go is a tricky proposition. Graphic images do have their place; but that place must be carefully considered.
We are dealing with a lot of seared consciences out there and bringing folks to a place where they can love their unborn brothers and sisters requires prudence and love.