I should probably make the point that not all bloggers operate this way.
FReeper Jeff Head, for instance. The only things you’ll find when you go to his blog are great, well researched articles and e-books that he’ll give to you gratis if you can’t afford them.
There are other stand-up guys who blog as well, it’s just that the creeps outnumber them - by a lot.
A criminal mastermind indeed.