Article:
[”Sarah Palin’s Alaska” Ratings Rise]
11/30/2010 by James Hibberd
... Ratings for the politican’s Alaska-based reality show grew for her third episode, reversing course after dropping sharply last week.
Sarah Palin’s Alaska delivered 3.5 million viewers Sunday night, rising 17% at the conclusion of the holiday weekend.
Normally when ratings go down double digits for a second episode, the third outing generally falls at least a little, but not in this case...
http://www.hollywoodreporter.com/blogs/live-feed/surprise-sarah-palins-ratings-rise-54830
(I think the show debuted with around 5 million viewers.)
And this was on Free HBO weekend!