A big factor is that we do have more "things" than ever before.
Many have too much "stuff"(in the classic George Carlin routine fashion).
Storage unit facilities are one of the few growth industries.
We've reached full of crap capacity, just at the peak of "retail" efficiency.
So ironically, just when we don't really need anymore things, we're expected to help all these needlessly over redundant stores keep their doors open.
Anyway, that's my two cents worth as a little expressed factor in this big storm.
>>Storage unit facilities are one of the few growth industries.<<
For the last five years I have said that the proliferation of Storage units in this country is one of the biggest indictments of our culture.