[KoRn]

I wonder how they determine how many people listen to a radio program.

[hinckley buzzard]

I wonder how they determine how many people listen to a radio program.

They do ratings, like TV. I was a subject once, they sent me a little schedule booklet and I kept track of everything I listened to on radio, for a week I think. I also received a telephone poll one other time that included all sorts of media consumption--radio, TV, newspapers.

[skinkinthegrass]

I wonder how they determine how many people listen to a radio program.

...from what I gather, 15 min.(Quarters) / millions people. per day

"Socialism is great until you run out of someone elses money" Margaret Thatcher
There are two sets of rules. One set for the rulers and another for the rest of us. —Richard Yancey, former IRS tax collector