Free Republic
Browse · Search
Bloggers & Personal
Topics · Post Article

To: Invisigoth
Newspapers cannot save themselves. There is no business justification to cutting down trees, hauling them to the pulpmill, making paper, hauling them to the newspaper, applying ink, driving them to the readers’ homes, (all very polluting activities, by the way) when you can do it all with a few electrons, and get the news there 8 hours sooner.

Online newspapers are failures because no matter how much they try, they can't get the readers to read the soap ads.

Newspapers are not about news. They are nothing more daily-magazine carrier media for advertising. The car dealers are beginning to go away from newspapers in droves. That will be the end of them.

4 posted on 12/18/2008 5:23:57 AM PST by MindBender26 (Never kick a leftist when they are down. Wait 'til they're halfway back up! You get better leverage!)
[ Post Reply | Private Reply | To 1 | View Replies ]


To: MindBender26

“Newspapers are not about news. They are nothing more daily-magazine carrier media for advertising. The car dealers are beginning to go away from newspapers in droves. That will be the end of them. “

There is a very simple solution which will cost next to nothing to implement.

1. Get rid of every writer who isn’t covering local news.
2. Get rid of every editor.
3. The local news writers have just become editors. They will be responsible for taking all wire stories and scrubbing bias out of them.
4. The local news writers will become the editorialists. All editorials that are politically motivated will have both sides to the argument printed.
5. Sell all corporate assets except the printing facility. And if multiple papers can share a facility and still get their papers out on time, even better.
6. Keep the syndicated columnists. If it is political, you have to have one from each side of the aisle. Use it for fluff.
7. National, International news, weather, sports and business are canned. Using a template for building the paper, these can get plugged in anywahere.
8. Keep a media sales rep on staff to sell ad placements.
9. Feature crossword puzzles from around the globe.

You can now pretty much work out of a store front, you are getting non-biased news coverage and your overhead is next to nothing.


11 posted on 12/18/2008 7:33:16 AM PST by EQAndyBuzz ("Control the information, you control the people.")
[ Post Reply | Private Reply | To 4 | View Replies ]

Free Republic
Browse · Search
Bloggers & Personal
Topics · Post Article


FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson