In the early 80s I was still listening to Zeppelin myself (I was a recent convert from ELO) and resisted alot of the 'synth' pop stuff. I did, however, like some of the new wave synth stuff that was played on rock radio here in Detroit.
Some examples of the synth-based rock stuff that was played on rock radio that I liked:
Flock of Seagulls
Split Enz
The Kings (remember "Switching to Glide"? - real big in Detroit)
The Cars (of course)
The Sherbs ("Because We Ride", "No Turning Back")
I'm sure there were others........