Trusted News Initiative basically being the international version of Operation Mockingbird.
In 1975, the Church Committee (a US Senate select committee
convened to investigate intel agency abuses) uncovered:
<><>extensive CIA ties to journalists and media outlets,
<><>at least 50 journalists had secret relationships with the agency.
<><>official denials abounded,
<><>yet congressional investigations confirmed Operation Mockingbird existed.
<><>Operation Mockingbird was a covert CIA initiative
<><>designed to control American media narratives,
<><>the public was to receive government-approved messaging only.