https://www.reuters.com/article/us-gm-pickuptrucks-idUSKCN1GD69K
...Pickup prices range from around $25,000 to as much as $100,000. Industry analysts estimate gross margins for some top-of-the-line trucks can exceed $50,000...
I bought a new Silverado in 2012. The list was about $38k.
Assuming 3% price inflation, compounded, the price would be about $50k.
The problem when you don’t follow the prices, you get shocked by inflation.